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Brand guide

The Investor Top 10 brand

Our logo, colors, type and social images in one place, with the files to download. Use them as they are, and the brand looks the same everywhere it appears.

Version 1.0Updated September 2026Questions hello@investortop10.com
The Investor Top 10 mark
02

Construction

The mark is drawn on a 40 by 40 grid. Every file is generated from these numbers and the real font, never redrawn by hand.

4040roof, 3r 1231.5
Canvas
40 × 40, corner radius 12 (30%)
Fill
Diagonal gradient, top left #6366F1 to bottom right #7C3AED
Roof
From 10.5, 17.5 to 20, 10 to 29.5, 17.5. Stroke #FCD34D, width 3, round ends
“10”
Plus Jakarta Sans 800, size 14, letter spacing −0.5, white, centered, baseline at 31.5
Wordmark
“Investor” 600 and “Top 10” 800, 19 on a 40 mark, letter spacing −0.02em
Lockup
Mark, a 10 gap, then the wordmark
03

Using the logo

Give it room, keep it large enough to read, and never change it.

Clear space

At least a quarter of the mark's height on every side. Around a 40px mark, keep 10px clear.

Smallest sizes

The lockup at 120px wide or more. The mark at 24px or more. Smaller than that, use the favicon.

On photos

Use the white lockup or the mark on a calm area of the image, never the full-color lockup on busy detail.

✕
Investor Top 10
Retyped in a font
✕
Recolored
✕
Stretched
✕
Full color on a busy photo
04

Favicon and icons

The browser tab, the phone home screen and app stores use the mark. At 16 and 32 pixels, the “10” is drawn with heavier lines so it stays sharp.

16 × 16Browser tab
32 × 32Browser tab, sharp screens
64 × 64Shortcuts
180 × 180Phone home screen
512 × 512App stores
05

Color

Slate for reading, indigo for anything you can click, gold for awards only, green for live and verified only.

Ink#0F172A · --it10-inkHeadings and main text
Indigo#4F46E5 · --it10-primaryLinks, actions, focus
Gold#F59E0B · --it10-goldAwards only
Green#047857 · --it10-greenLive and verified only
Text#334155 · --it10-text2Body text
Muted#5E6B80 · --it10-mutedSecondary text
Line#E2E8F0 · --it10-lineBorders
Page#F8FAFC · --it10-bgPage background
Gold means an award. Ranks, score rings, badges and “Best for” labels use gold, and nothing else does. That is how a visitor knows at a glance what was earned.

Score parts

Customer satisfaction#6366F1
Investor fit#0EA5A4
Market presence#0EA5E9
Review activity#8B5CF6
Transparency and trust#F59E0B

Gradients

The mark#6366F1 to #7C3AED, with the roof in #FCD34D
Action buttons#F59E0B to #F97316, dark text #1C1204
06

Typography

Two typefaces. Plus Jakarta Sans for headings, the logo, ranks and scores. DM Sans for everything you read.

DisplayPlus Jakarta Sans 800
Top investor-friendly property managers
HeadingPlus Jakarta Sans 700
How the rankings work
Rank and scorePlus Jakarta Sans 800
#1 9.6
BodyDM Sans 400
Every company in a list is scored with the same formula and the same public data, whether or not it has claimed its profile.
LabelDM Sans 700
Rental analysis request
In emailSystem fonts
Inboxes cannot load our fonts, so emails use each device’s own. The logo is always the image file.
07

Social media

A profile image and a header for every platform, at each platform's current size. Keep words and the logo inside the safe area; the profile photo covers part of some headers.

LinkedIn company pageThe page logo overlaps the lower left on desktop
LinkedIn company page profile image
Profile400 × 400
LinkedIn company page header
Header1128 × 191
LinkedIn personal (team members)The profile photo covers the lower left
LinkedIn personal (team members) header
Header1584 × 396
Facebook pagePhones crop the sides; keep words in the center 640 × 315
Facebook page profile image
Profile320 × 320
Facebook page header
Header851 × 315
X (Twitter)The profile photo covers the lower left
X (Twitter) profile image
Profile400 × 400
X (Twitter) header
Header1500 × 500
InstagramProfile image only
Instagram profile image
Profile320 × 320
YouTubeOnly the center 1546 × 423 shows on every device
YouTube profile image
Profile800 × 800
YouTube banner
Banner2560 × 1440
TikTokProfile image only
TikTok profile image
Profile200 × 200
Google Business ProfileThe cover is cropped differently in Search and Maps
Google Business Profile profile image
Profile720 × 720
Google Business Profile header
Header1024 × 576
PinterestProfile image only
Pinterest profile image
Profile165 × 165

Sizes as of September 2026. Platforms change them from time to time; we recheck every quarter and update the files here.

08

Link previews

What appears when someone shares a Top 10 page on LinkedIn, Facebook, X, iMessage or Slack: 1200 by 630, made for each list and profile.

Top 10 investor‑friendly property managers in Atlanta

September 2026 · Ranked on real data · investortop10.com
10
A listGenerated for every list

{Business} is #3 in Atlanta

Investor Top 10 score 9.1 · 945 reviews on 4 sites
9.1
A profileGenerated for every profile
09

Voice

How we write, on the site, in emails and on social.

✓Plain English. Say the thing directly, in words anyone would use out loud.
✓“Our team reviews it.” Always “our team”.
✓Every number has a source. If we cannot show where it came from, we do not say it.
✕No promises about how fast anyone replies, and nothing about features that are not live.
✕Never “best” for attorneys: they are “Recognized”, as their advertising rules require.
Coming next

Badges and awards

The monthly Top 10 badge for every list and city, “Best for” labels, “Recognized” for attorneys, the embed code for websites, and the rules for how each one may be shown. They will live here, drawn with the same mark and colors.

10

Downloads

Every official file. Use these rather than screenshots or copies.

Download everything (.zip)
FileUse it forFormats
LockupWebsites, documents, emails (light and dark)SVG lightSVG darkPNG @2xPNG @4x
White lockupOn brand color and photosSVGMark SVG
MarkSquare spaces, social profilesSVGPNG 32PNG 64PNG 128PNG 256PNG 512
Favicon setBrowser tabs and home screensICOPNG 16PNG 32PNG 180PNG 512
Social profile imagesEvery platform aboveLinkedIn company page 400Facebook page 320X 400Instagram 320YouTube 800TikTok 200Google Business Profile 720Pinterest 165
Social headersEvery platform aboveLinkedIn company page 1128 × 191LinkedIn personal 1584 × 396Facebook page 851 × 315X 1500 × 500YouTube 2560 × 1440Google Business Profile 1024 × 576
Link preview templateShared linksPNG 1200 × 630
Color tokensDesigners and developersCSSJSON